🏢

Fundamental Base Rates

Do strong companies stay strong? Measured on all US companies, not on the showcase examples.

What this is: Across this platform we test popular claims by measuring them as base rates — how often something holds when you count every case, not just the good examples. This page applies the same method to two classics of stock analysis: "high-margin companies stay on top" and "growth companies keep growing" — measured on 9,930 US companies from their mandatory SEC filings, as first reported.

The result in one sentence: High margins mostly persist (79.6 % are still in the top quarter a year later, against 25.8 % by chance); high revenue growth persists far less often (44.1 %) — and is often just volatility.

No prices, no returns, no stock picks — the numbers say whether a metric persists, never what the stock does next.

Operating income ÷ revenue, per fiscal year from the company's own 10-K as first reported.

Top quartile, 1 year → still there next year
79.6 %
Base rate 25.8 % · Δ +53.7 pp [+52.6; +54.8]
n 6,039 · 6,880 companies
Conservative (every drop-out = did not hold): 69.0 %
Top quartile, 3 years in a row → still there next year
88.3 %
Base rate 27.4 % · Δ +60.9 pp [+59.2; +62.6]
n 1,690 · 4,949 companies
Conservative (every drop-out = did not hold): 71.5 %

Top and bottom

ConditionpqΔ pp [95 % CI]n
Top, 1 year79.6 %25.8 %+53.7 [+52.6; +54.8]6,039
Top, 3 years in a row88.3 %27.4 %+60.9 [+59.2; +62.6]1,690
Bottom, 1 year82.4 %23.0 %+59.4 [+58.4; +60.6]5,513
Bottom, 3 years in a row89.1 %19.5 %+69.6 [+67.9; +71.2]1,387
REIT, top, 1 year82.2 %25.5 %+56.7 [+50.8; +62.2]213
REIT, top, 3 years in a row88.7 %25.4 %+63.3 [+54.7; +72.9]62

p = share in the same quartile next year · q = share in that quartile over all windows of equal length in the same period · non-overlapping windows · CI from a company-cluster bootstrap. REITs run separately because depreciation distorts their margins.

Does it scale with the level?

Share in the top quartile next year, by tenth in year t (1 = lowest values). Spearman 0.988.

11.4 %
22.8 %
34.4 %
43.9 %
55.2 %
65.5 %
713.0 %
846.9 %
981.4 %
1086.8 %

Rising monotonically — the shape a real effect has.

Before and after the rate shock

TopOutcome year ≤ 2021≥ 2022
1 yearΔ +53.4 [+52.2; +54.7] · n 4,269Δ +54.4 [+52.8; +56.1] · n 1,770
3 years in a rowΔ +60.8 [+58.7; +62.7] · n 1,133Δ +61.2 [+58.5; +63.6] · n 557

No shift larger than the width of the confidence intervals is visible. The difference itself was not bootstrapped separately, so "unchanged" is not measured.

By sector

Sector (SIC)1 year: p · q · n3 years in a row: p · q · n
Chemicals & pharma (28)73.5 % · 18.9 % · 60086.8 % · 20.8 % · 151
Industrial machinery & computers (35)80.8 % · 29.0 % · 31795.2 % · 31.8 % · 84
Electronic equipment (36)72.4 % · 21.2 % · 35892.4 % · 23.1 % · 92
Transportation equipment (37)76.8 % · 22.1 % · 13888.9 % · 22.6 % · 36
Instruments (38)83.3 % · 23.0 % · 41390.6 % · 23.6 % · 127
Communications (48)80.9 % · 43.5 % · 29882.1 % · 46.9 % · 95
Utilities (49)92.5 % · 66.4 % · 59696.1 % · 68.3 % · 205
Software & business services (73)84.1 % · 22.7 % · 73490.2 % · 23.4 % · 215
All other sectors76.9 % · 25.4 % · 2,58584.7 % · 26.9 % · 685

A sector gets its own row from 50 companies with at least 10 consecutive years; the rest runs as "all other". "small" = fewer than 30 conditional cases — read as an anecdote. A high q (e.g. utilities on margin) means the metric is structurally high there, so Δ comes out small.

Survivorship and method

  • 54.1 % of companies no longer file a 10-K after FY2023 (acquisition, delisting, bankruptcy, going private). EDGAR keeps them, and so does the sample. The conservative number counts each of them as "did not hold"; the truth lies between both numbers, because some drop-outs are acquisitions of successful companies.
  • Every number comes from one regime window: fiscal years 2011–2025, which contain exactly one recession (NBER, Feb–Apr 2020, two months).
  • Source: SEC EDGAR companyfacts (companyfacts-2026-09-26.zip), periods from 2011-06-15, tag rules tag-rules-v1: period from the value's end date, own 10-K as first reported, declared tag priority per metric. 776 banks excluded, 482 REITs separate.
  • Quartiles per fiscal year over all companies with a value. CI from 1,000 bootstrap draws over companies. Before any reading, a synthetic control had to show that the method finds built-in persistence and creates none without it. Measured 2026-09-26.

Machine-readable: Operating margin · Return on assets · Revenue growth (Knowledge Objects, also via API and MCP).

Fundamental Base Rates — Do High Margins and Fast Growth Persist?

"Quality persists" and "growth persists" are two of the most repeated claims in stock analysis, and almost never published as a base rate. This page measures them on 9,930 US companies from their SEC filings as first reported: how often a company in the top quartile of its year stays there, against how often any company lands there in the same period.

Operating margin, top quartile, 1 year
79.5 % stay vs 25.8 % base rate (Δ +53.7 pp, n 6,039)
Return on assets, top quartile, 1 year
74.8 % stay vs 25.9 % (Δ +48.9 pp, n 6,324)
Revenue growth, top quartile, 1 year
44.1 % stay vs 23.2 % (Δ +20.9 pp) — U-shaped, partly volatility
Survivorship
53.8 % of companies stop filing a 10-K after FY2023; they stay in the sample
Regime
Fiscal years 2011–2025, one recession (Feb–Apr 2020)
Not
A stock pick, a forecast, or anything about prices and returns

Method: quartiles are set per fiscal year over all companies with a value, so the threshold moves with the market. Windows do not overlap. Every rate stands next to the unconditional rate of the same period and a 95 % confidence interval from a company-cluster bootstrap. Banks (776) are excluded because they report no comparable revenue; REITs are a separate group. Before any number was read, a synthetic control had to show that the method finds persistence where it was built in and none where it was not.

What it shows: margins and returns on assets are highly persistent — after three years in the top quartile, 88.3 % (margin) and 83.7 % (return on assets) are still there a year later. Revenue growth persists far less, and extreme growth in either direction tends to follow extreme growth. Counting every company that stopped filing as a failure lowers every rate by 6 to 17 points; the truth lies between the two numbers, because some of those companies were acquired for doing well.